Now is the time of year when many of you will be seeing your Yellow Page reps appearing again. If you’re still advertising in the Yellow Pages and are still having success there, then by all means, keep at it! However, if you’re not seeing the results you expect with print advertising or are simply ready to take your advertising to the next level, I urge you to take a look at advertising online with Google.
The benefits of Google Pay-Per-Click advertising over traditional print advertising are so obvious that I can’t think of a single reason not to give it a try if you half not already. You set your own budget and target your own audience by specifying your own demographics. The biggest difference is that instead of paying for an ad in a book that less and less people are using every year, you’re now targeting likely leads through their own phones and computers – and you only pay when they click on your ad!
I’ve been advertising on Google for over 20 years and have not discovered a better or more efficient way reach customers who are trying to find you. I will be happy to get you set up and I guarantee that you’ll be pleased with the results.
I hope you all had a wonderful summer and are ready to get back to work! This is one of the most exciting times of the year to be a florist, and the choices you make now can set you up for success the rest of the year. As always, I’m here to help with advice and expertise to help guide you the rest of the way. Give me a call today or drop me a line here and let me know how I can help! I can’t wait to talk shop with you and help you make this year your best yet!