Those websites weren't busy or confusing and they both have something in common - the photos are everything. That's immediately where you eyes go as soon as the page pops up and you instantly get a feel of elegance and style.
Here at Bloomerang we understand how important that is for retail florists. A nice crisp image that makes your shop stand out is what any shop owner would want. So when you want to talk about websites, then talk about functionality, and features. What do you offer that makes a customer go, "WOW, I love that your website does….this or ….that."
At Bloomerang, we manage over $70,000 a month of Google ad spend and have realized shops with lousy websites and great images convert better than shops who spent over $20,000 on their sites! Even with strong features, a website needs great images to perform it’s best.