Your sales staff is the heart of your business, and the difference between a great sales staff and a poor one will affect your entire shop.
Customers have long memories when it comes to how they were treated at establishments where they spend their money. Oftentimes, it doesn’t take more than one bad customer interaction with a rude or unfriendly employ to drive that customer away permanently.
On the other hand, people like to shop with friendly people and people they trust, so having helpful and friendly employees representing your brand is a critical key when it comes to customer retention.
Keeping employees happy
Happy employees are productive employees, so it’s important that everyone in the company feels motivated and respected. One great way to keep employees motivated and engaged is by running a sales contest – but the key is to keep it fun.
One option to consider is a "Wheel of Rewards" to recognize those who have reached sales goals created by management. It’s one thing to create expectations but it's another to create a way to reach them with a rewards system to recognize those who do.
The rewards can be as big or small as needed – what’s truly exciting is the action of staffers spinning the wheel. It's important to realize that recognition is half the fun.
The more exciting the environment, the better your chances will be of getting engagement from staff. The result will be more sales for your company and recognition and rewards for those who get you there!
Let's face it, those who try harder, usually achieve more. Those who produce results can now have a chance to be recognized for it.
A photo once a week featuring the person who got to spin makes for a great social media post. When it comes to social, people want to learn more about you and your company. Sharing programs that reward your employees show that you care about your staff and that is worth sharing!