Turn happy customers into brand disciples
Control Your Own Digital Destiny: Take Control Of Your Brand's Social Footprint
Don’t allow competitors, unhappy customers or trolls to define your business unfairly. Make the first move! Provide the bulk of content related to your brand online and begin to dominate the conversation. Timely updates, brand identity, etc. All of this fits together like pieces of your brand’s public-facing puzzle.
SELLING BY EDUCATING
Many shoppers just want the specs and bottom line cost. Throw in a little incentive and a bit of salesmanship and you’ve got a sale, right?. Oh, if it were so easy! Getting the word out needs a multi-faceted approach, including the holy-grail: word of mouth. There’s no better forum than social.
FINDABILITY & SEARCHABILITY
What happens when a potential customer searches for your business on Google? Do you appear in the results? If not, ‘Houston, we have a BIG problem’. The same holds true for Facebook, Twitter, Instagram and other networks. If a customer searches for you on social, will they find you?
RESPONSES & REVIEWS
What have the largest corporations in America discovered about customer response since 2010? A large % of them have migrated to social. Is it the end of time-tested 1-800-numbers? Not yet, but Google & Facebook aren’t investing billions in the sector for nothing. The future of response is here!
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